Friday, April 3, 2009

April Fool's Pranks in Publications????

Car and Driver Magazine ran a story on Tuesday hoping to fool NASCAR fans.

Apparently, they did. But the fans weren't laughing.

The magazine ran a Web story that said President Obama had order Chevrolet and Dodge out of NASCAR if they wanted to keep their federal funds, according to Yahoo! buzz.

The story was taken down after a brief Web frenzy from NASCAR fans.

Denny Darnell wasn't laughing either.

According to USA Today, Darnell, who does public relations for Dodge's motor sports program, wrote in an e-mail, "I've been in this business more than 30 years and I have never seen a story so irresponsible." 

April Fool's pranks are better left to school children. I agree with Darnell. It's irresponsible of any publication with a desire for credibility to run a prank story, whether it's April 1st or any other day. 

2 comments:

  1. I didn't know NASCAR fans could read...just joking. seriously though, i don't think it's a big deal that they ran a prank story. once it became clear that it was a joke, what harm was done?

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  2. i think the PR manager of Car and Driver might have been on vacation or sleeping on the job when that Nascar April Fool's article was published

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